Digital PR Awards 2023

The Zimbabwe Digital PR Awards celebrate Digital PR that drives search visibility, traffic to website, raises brand awareness, and delivers exceponal ROI.

WELCOME TO DIGITAL PR AWARDS 2023

The Digital PR Awards celebrate digital PR that drives search visibility, traffic to website, raises brand awareness, and delivers exceponal ROI. Digital PR as a strategy to increase brand awareness and drive sales has seen stratospheric growth in recent years. PR Agencies have taken over the web and social channels with clever stunts, mely newsjacking, innovave interacve campaigns, memes, brand takeovers, research driven arcles, clever content markeng and influence outreach.


As John Mueller, renowned webmaster trends analyst and highly regarded influence says about Digital PR “It’s just as crical as tech SEO, probably more so in many cases.” Don’t Panic deliver over 30 highly renowned awards schemes globally for the digital sector. We want to recognise and reward some of the incredible campaigns and talent we’ve seen across the past 12 months and recognise the importance of Digital PR to the industry. If you are an agency, in-house team or individual who has created winning Digital PR for the Zimbabwean Market, there is an award category for you. A Zimbabwe Digital PR Award is true testament to a team’s dedicaon, creavity and experse.

FOR INFORMATION CONTACT

Tel: 0242 442 815 / Cell: +263 77 697 8158
+263 77 267 5810 / Email: admin@iprc.co.zw

CAMPAIGN AWARDS

Judges will be looking for clear and concise entries with details of fees, budget and costs. Judges will reward innovave ideas, creave execuon, thorough evaluaon and campaigns that deliver exceponal ROI. Please provide evidence of
links and coverage secured and demonstrate campaign results.

    Awarded for work created specifically for the eCommerce sector that has successfully increased engagement, brand awareness and turnover.

    Judges are looking for campaigns that really 'took centre stage' or 'struck a chord' and achieved measurable results in the entertainment and music industry.

    Compeon for travel and leisure in 2021 and 2022 was tough. Judges want to see innovaon and creavity that improved audience engagement and achieved ROI.

    Food and drink suppliers across the Zimbabwe went digital and virtual. Judges are looking for campaigns that drove website traffic and increased revenue.

    Awarded for work created specifically for the eCommerce sector that has successfully increased engagement, brand awareness and turnover

    Judges are looking for campaigns that really 'took centre stage' or 'struck a chord' and achieved measurable results in the entertainment and music industry.

    Compeon for travel and leisure in 2021 and 2022 was tough. Judges want to see innovaon and creavity that improved audience engagement and achieved ROI.

    Food and drink suppliers across the Zimbabwe went digital and virtual. Judges are looking for campaigns that drove website traffic and increased revenue.

    Judges recognise that finance has its own rules and regulaons, how did your creavity hurdle limitaons to succeed in building reputaon

    Whether working on a launch or with an exisng fashion/beauty product or service, your campaign must have had impact that increased engagement and boom line.

    Technology is everywhere! Judges are looking for a PR campaign that promotes tech whichever industry it belongs to. Whether it be health, entertainment, retail, social media, app or other

    Judges are looking for impacul, innovave stunts that have harnessed digital PR and pushed boundaries to create engagement. Only the out of the ordinary need apply! Open to mulple industry sector stunts!

    Judges will be looking for creave elements that have made a campaign really catch the eye of its audience. Open to campaigns from across mulple industry sectors

    Limited word counts can be difficult to work with. When every word counts and emojis and gifs speak volumes what did you do to get your audience to click.

    Known for dance rounes and how to ps, what did you do differently to grab the aenon in your seconds on screen to a scrolling audience?

    When a picture paints a thousand words, how did you capture the aenon of your audience and create interest?

    How did you use YouTube to engage your audience, increase awareness and drive traffic to increase revenue? Open to campaigns across mulple industry sectors.

    Influences and celebries can have a huge impact on brand and sales. Who did you use and what impact have they had on customer engagement and what ROI did you achieve for your client?

    Consistency across mulple channels is key to success in integrated campaigns in order to convert viewers into customers. Entrants welcomed across mulple industry sectors.

    A PR campaign is a series of planned acvies designed to give a company or brand publicity. Most PR campaigns have specific business goals, such as driving website traffic, geng noce about a new product, or drawing aenon to a cause.

    Judges want to see a PR Tool or piece of soware that has transformed how PR Agencies and In-house Teams work. That could be related to research, evidence, creaon of campaign or other